exactplayiGaming Intelligence

exactplay engage

Harness real-time player behavior to run automated retention and personalization.

Per Player Personalization

Right Offer.
Right Player.

Stop reacting to yesterday’s data. Let our machine learning models trigger personalized incentives the moment a player meets engagement thresholds.

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Per Player Personalization

Right Offer.
Right Player.

Stop reacting to yesterday’s data. Let our machine learning models trigger personalized incentives the moment a player meets engagement thresholds.

  • Dynamic Triggers: Use our machine learning models to automate incentive delivery based on behavior.
  • Real-Time Delivery: Ensure offers land instantly while the player is actively engaged.
  • Propensity Modeling: Predict the exact incentive values needed to maximize retention.
Real-Time Actions

Instant Data. Instant Action.

Eliminate lag. A bi-directional WebSocket connection streams player behavior data to our machine learning model instantly. Tailored incentives are triggered back to the active player with zero latency.

🔒backoffice.exactplay.com
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Intuitive Analytics Dashboard
developer@exactplay: ~ (api-stream)
🔒backoffice.exactplay.com
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Intuitive Backoffice Workspace
Real-Time Actions

Instant Data. Instant Action.

Eliminate lag. A bi-directional WebSocket connection streams player behavior data to our machine learning model instantly. Tailored incentives are triggered back to the active player with zero latency.

  • Bi-Directional WebSocket: Stream actions and return incentives over a persistent, real-time connection.
  • Zero-Latency Results: Act on milestones immediately. Reward automation using our machine learning models
  • Intuitive Backoffice: Monitor active players and campaign metrics. Review aggregated analytics and manage settings.
Lobby Intelligence

Player Lobbies.
Personalized.

Boost retention by dynamically reordering game catalogs based on conversion and play likelihood, showcasing high-performing titles tailored to each player's history.

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Lobby Intelligence

Player Lobbies.
Personalized.

Boost retention by dynamically reordering game catalogs based on conversion and play likelihood, showcasing high-performing titles tailored to each player's history.

  • Behavioral Sorting: Order game lists dynamically using real-time player activity.
  • Conversion-Led Selection: Highlight high-performing titles most likely to trigger registrations and deposits.
  • Universal Metadata API: Instantly sync game catalogs and stats using our global database.
Smart Segmentation

Move Beyond Basic Tiers.

Replace obsolete static VIP tiers. Our proprietary player lifetime value (LTV) machine learning model analyzes early behavioral velocity to deliver accurate value predictions and cohort groupings from the very first session.

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$580pLTV

High LTV (pLTV)

≥ $500 pLTV

Calculates predicted lifetime value within minutes of a player's first session.

37%pCHURN

Retention Rescue (pChurn)

≥ 90% pChurn

Identifies players with critical churn risk to trigger real-time rescue incentives.

ACTIVE SESSION INTENT PROPENSITIES
pDeposit (Deposit Propensity)86%
pPlay (Play Propensity)80%
pExplore (Explore Propensity)45%
pLeave (Leave Propensity)20%
pWithdraw (Withdraw Propensity)15%
Smart Segmentation

Move Beyond Basic Tiers.

Replace obsolete static VIP tiers. Our proprietary player lifetime value (LTV) machine learning model analyzes early behavioral velocity to deliver accurate value predictions and cohort groupings from the very first session.

  • First-Session Cohorts: Classify player value groups and potential LTV within minutes of their first session.
  • Early VIP Detection: Identify high-value potential long before traditional deposit and financial signals emerge.
  • Proactive Churn Gating: Detect velocity decay early to automatically trigger real-time retention safety nets.
Trust & Compliance

Compliant by Design.

Architected to enforce global data privacy laws at the protocol level.

GDPR & CPRA

Align fully with global privacy laws by enforcing granular player consent states. Built to meet all GDPR and CPRA regulatory requirements automatically.

Dedicated DPO

Our dedicated Data Protection Officer monitors processing activities, executes impact assessments, and coordinates consumer requests dynamically.

Privacy by Design

Enforce complete data minimization by cryptographically masking tracking payloads, guaranteeing zero permanent storage of player PII on our servers.

Data Sovereignty

Stream and isolate player tracking data dynamically into EU-based (Frankfurt) or US-based (N. Virginia) nodes to comply with regional residency laws.

Player Retention.
Solved.

Harness real-time player behavior to run automated retention, personalization, and incentive campaigns. Reach players with the right offers at the moment they matter.

Ready to optimize?

Integrate Exactplay to automatically trigger real-time incentives and maximize player retention.